Head of Marketing
Workplace: Warsaw, Lublin

Predica is a multi-national IT services company, 10 years on the market, with every year profitable and every year growing in revenue and staff.

Our customers are mostly multi-national companies of at least 500 employees across multiple industries. We deliver IT solutions based on Microsoft platform in the areas of applications, data analytics, security and CRM. We are 230 people strong and growing, with offices in 5 countries, multiple awards from Microsoft, Deloitte.

We are looking for a passionate, creative and extremely well-organized individual to lead our marketing team and efforts.

JOB RESPONSIBILITIES
  • Manage a 5-8 person team,
  • Collaborate and manage external agencies and subcontractors,
  • Define metrics and KPIs across our digital activities and assets and track execution against targets,
  • Managing creation of content strategy and content distribution across digital and traditional channels,
  • Optimize marketing budget for efficiency, managing budget spend across digital and traditional channels,
  • Implement A/B testing strategies,
  • Keep pace with SEM/SEO, social media and online marketing industry trends, tools and developments,
  • Coordinate and improve marketing strategy across different geographies and personas (customer, employee/candidate),
  • Plan and implement new initiatives to generate sales, increase inflow of quality candidates and brand awareness,
  • Plan, implement and control tools that automate marketing strategy,
  • Participate in the creation of marketing materials and content.
REQUIREMENTS
  • 3+ years of experience in digital marketing in B2B sector or IT industry,
  • Experience in managing a team (hire, fire, grow, develop),
  • Experience in managing marketing budgets of at least 0.5mln PLN annually,
  • Expertise in content marketing, lead generation, brand awareness, marketing automation,
  • Fluent English,
  • Experience with marketing in international environment (outside Poland),
  • Action focused: proactive problem solver who’s not afraid to roll up their sleeves and flexible enough to alter plans and activities as required,
  • Excellent communication skills, honesty, taking responsibility for your work,
  • Project management proven experience in marketing projects - events, websites, new brand building,
  • Graphics design experience or at least aesthetic sense, solid copywriting skills in English.
WE OFFER
  • 8k PLN self-development budget for training, international conferences, university courses,
  • Hardware budget,
  • All necessary licenses and tools for performing work,
  • Co-financing of Multisport Card,
  • Co-financing of Medical Care,
  • Co-financing of additional group insurance,
  • Clear, quantitative conditions for position promotion and a career path,
  • Flexible working hours.
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