Ringier Axel Springer Media AG is a leading integrated multimedia company in Central and Eastern Europe. The company operates in the growth markets of Poland, Slovakia, Hungary, Serbia, Lithuania, Latvia and Estonia with a broad range of media services, comprising more than 100 online and print products. The registered offices are in Zurich and it employs a total of about 2700 employees.

In Poland, the company operates as Grupa Onet-RAS Polska, which is the leading print and online media group in Poland. Its wide-ranging portfolio encompasses, among others: Onet.pl, Newsweek, Forbes, Business Insider Polska, Sympatia, Skąpiec.

Product Owner Audience Management and Analytics (DMP)
Miejsce pracy: Warszawa
Numer Referencyjny:


  • To deliver a unified Data Management Platform for RASMAG entities in all JV countries
  • To build competitive advantage by enabling audience based proposition for our advertising clients


  • Group wide responsibility to enable and deliver competitive audience based advertising propositions in each country
  • Preparing, proposing and driving decision  on central level data operations and technologies (DMP) in alignment with local teams
  • Managing data architecture in coordination and alignment with architecture of entire ad operating system across units / countries
  • Managing technical integration between data solutions and data providers, deciding on DMP architecture
  • Managing timely delivery of working products
  • Collecting requirements from all stakeholders – local owners and Country Product Managers
  • Proposing executable agenda options to steering committee, coordinating timely delivery of approved agenda
  • Training & evangelizing of local teams
  • Researching opportunities for new products based on audience data jointly with local teams
  • Supporting local teams in development of operational capabilities for data product
  • Supporting development of co-operation and PoCs with strategic clients
  • Reporting to: cross departmental steering board
  • Peers:
    • Audience & data Ad Product Marketing managers in all countries
    • Advertising stack Product managers AdProduct: Ad delivery stack, CRM and  BI


  • Deep technical understanding about audience based advertising solutions and platforms
  • Strong communication skills
  • Excellent project management skills
  • Tenacity and ability to push things forward
  • Proven track record to manage technical projects with ambitious stakeholders
  • Ability to deliver working and scalable products
  • Ability to weigh business requirements against feasibility, cost and delivery schedule
  • Cost consciousness in delivery of technical solutions
  • Fluent English